The success of Duolingo’s streak seems to have inspired many app teams. These days, we’re seeing streak features pop up in all kinds of products—from meditation to learning apps. But not all of them hit the mark. Let’s explore why streaks can work so well on
Summary: Rewards like points and leagues can boost motivation during the early stages of language learning. However, over time, they may shift the user’s focus from learning to chasing rewards, potentially compromising learning quality and undermining intrinsic motivation. How Duolingo Hooks Us Duolingo uses a variety of external rewards
Summary: Duolingo’s small lesson size makes daily learning doable. Streaks tap into loss aversion to help users form consistent study habits. Leagues push users to study more, appealing to their desire for status and advancement. I find Duolingo one of the most impressive products when it comes to learner
Summary: Brené Brown's use of concise subtitles on her website minimizes cognitive load, making it easier for users to quickly grasp the essence of her books, form opinions, and make purchasing decisions. During my recent visit to Brené Brown's website, I find that her All Books